E-commerce marketing is the practice of driving top-funnel traffic to convert into sales and customers. Digital marketers use a variety of channels to entice customers to visit their e-commerce sites and purchase products from their brands.
- Design and User Interface
- Customer Reviews and Ratings
- Search Functionality
With these services and utilizing the digital marketing techniques mentioned above, an e-commerce website can function as a digital marketing agency. It can help businesses improve their online visibility, drive traffic, increase conversions, and ultimately grow their online sales.